There's a theory that suggests that after a lot of books -- well over a hundred -- I should be totally calm, cool and collected at the thought of another one hitting store shelves. I'm not.
If anything, as I grow -- shall we say -- more seasoned, it's even scarier. The stakes are higher. Publishing these days is more competitive than ever. Stores are closing. There are more and more demands for readers' time. There are an increasing number of formats that come into play and affect sales.
So as Tuesday's official on-sale date for Driftwood Cottage nears, I am already well into full-fledged panic mode. Will the books be on the shelves where they belong? Will they sell? How quickly? Will readers like the book and tell their friends? Will reality fall short of expectations with this return to a beloved set of characters? In other words, I'm a wreck.
Fortunately this week I have an old college friend visiting from Denver. We've been to the Sony Ericsson tennis matches -- and roasted, by the way -- to see Kim Clisters, Robin Soderling and Andy Murray play. Sadly, no Nadal on my day there, but there's nothing better than the atmosphere of electricity at seeing some of the great names in the game on court. We've also gotten together with my old college roommate and two other women who were on the same corridor in our dorm at Ohio State about a million years ago. We've partied with other friends from out of town. That should be a great distraction, right?
Only up to a point. When it comes to adding anxiety into the mix, I'm perfectly capable of multi-tasking. By Tuesday, when I start poking around in bookstores, I'll be lucky to be coherent. The only positive note is that my visiting friend happened upon an ad for what sounded like totally decadent ice cream bars now on sale at Walmart. So once I've scanned the shelves, counted the books, worried about why even one is still there, I can sit in the parking lot and stuff my face with ice cream. It's not a way to handle stress that I recommend. I should probably run laps around the parking lot, instead.
If any of you reading this happen to be authors, I'd love to hear how you handle the stress of on-sale week. And from the rest of you, any stress relief tips in general would be welcome. Telling me you've found Driftwood Cottage at your favorite bookstore would definitely help my stress level! You can reply right here or pop over to my website, www.sherrylwoods.com and click on Facebook to go directly to my fan page, where you can post your thoughts as well.
Add a few prayers for my sanity while you're at it, because this is just the beginning. Moonlight Cove and Beach Lane are coming up just weeks from now, as well. By June, I'll probably be twitching.